MAGICAL LANDSCAPES TEA | PACKAGING

herbal tea set

Herbs are not only healthy, but also have cool flavors. This was what the line was supposed to communicate – tradition connected with chill out – great tea not for treatment, but for taste :)

The collection consists of 5 elements, and the names are referring to the idyllic atmosphere, hence the title of the entire line – MAGICAL LANDSCAPES. Flowery Meadow and Apple Orchard names are epic – aren’t they?

IDEA

My task was to create packaging, along with the names and descriptions of products. I connected the names with the recipe – and so in the Apple Orchard there is a dried apple, in the Sunny Garden lemon balm, and the Heather Forest impresses with a delicious heather flower.

herbal tea packaging and smiling couple on the picnic

IMPLEMENTATION

The inspiration for this project was metal tea can, once found in every home. I lightened the black, elegant background with graphics in the form of watercolors, illustrating the name of each mixture. E.g. Sunny Garden, Apple Orchard etc. I combined it with a stylish font, maintaining the old-school character of the project. I chose a high-gloss lacquer for printing – thanks to which not only did we manage to turn up the color depth, but also to obtain imitation of the varnished tea can. I love these packages!

tea packaging
tea packaging
tea packaging
tea packaging
tea packaging